12+ years clarifying complex offerings to end users through design, messaging, strategy, and systems.
Currently an Associate Creative Director at Adobe, creating feature release material for Adobe Firefly, Photoshop, and other Creative Cloud apps.
Previous experience includes Frame.io at Adobe, and Apple, AT&T, and Nissan at Critical Mass agency.
Frame.io
Senior Interactive Designer, Adobe, 2024–2022
Product Feature Page & Hero Video
Effectively communicate the value of a streamlined content creation and delivery workflow through Frame.io, which integrates seamlessly integrates with the broader suite of Adobe products while reducing the need unnecessary apps.
Credits
Frame.io Brand Studio
Resources
Brand & Site Refresh
The extremely talented Brand Studio team at Frame.io was well underway with it's task of refreshing the brand and website as I joined the team in 2022.
Apple
Art Director, Senior Designer, Critical Mass Agency, 2022–2019, 2017–16
Product Marketing, Social Content, & Buy Flows
Due to confidentiality, the work can't be shown on my site. Contact me if you would like a private showcase.
AT&T
Art Director, Senior Designer, Critical Mass Agency, 2019–18
Online Video Ad
In 2018, AT&T was prized as being the best wireless network. Just OK is Not OK was a consumer-centric campaign reminded people that the things they rely on daily should be the best, never just OK.
Online Video Ad
Everyone has things that matter to them. More For Your Thing was a consumer-centric campaign focused on people and cultural moments to show how smartphones and unlimited data AT&T can empower people in pursuit of their passions.
Playable Facebook Game
Data Drive II was a playable ad for Facebook that allowed users to “ride” the nation’s fastest network. The concept, interaction model, game branding, and assets were created by a small Critical Mass team.
Nissan
Designer, Intern, Critical Mass Agency, 2016–13
Interactive Feature Page
A product feature highlighting the release of the 2016 Maxima. The result was an immersive experience told through a simple "press and hold" interaction model.
Digital Face-painting App
The "Die Hard Fan" app highlighted a sponsorship deal between Nissan and NCAA football.
Interactive Film
"Meet the Machines" allowed hardcore fans to explore the launch of Nissan's highly anticipated LM-P1 Challenger race car.
Personal
Concepts, Design, Motion Design, Sound Design
Fictional UI Design & Animation Film
Song: Lichtrouten by Persian Empire.
Song: Lichtrouten by Persian Empire.
Sound & Visual Loop
Looping animation for my Instagram. I mixed the song on my iPad with an app called iMaschine.
Other Things
Always experimenting on the side.
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